That’s right, my experiment with Etsy Search Ads seems to not being going nearly as well as I had hoped. So, I was going to just cut my losses & run… but I can’t. Etsy doesn’t seem to let me cancel it.
It’s been 2 days and according to my stats, I’ve had a ton of impressions, but VERY FEW views. (Figured out it comes to 14¢ per view and it’s only 1 view for every 144 impressions)
So I’m going to try and shake things up. Instead of promoting ALL of the items in my shop, which most of those impressions seem to be stuff that I would rather not promote, I decided to pick specific items from the shop. I just went through & added all the hand-felted items to my list.
Then I added many more Keywords to the search. I don’t know maybe less keywords might work better. But this is an experiment, so here we go….
So lets give this new approach a couple days & see what happens! It might be the time of year also, maybe I needed to do this experiment closer to Christmas when people are shopping for presents. Eh, you live & you learn, right?